The Faces of Eighth Generation

There is never a dull moment at our Seattle headquarters. If you ever get a chance to walk through the front door, you'll see a dozen smiling faces and instantly feel a sense of community.

It's an energizing place where we jam out to our favorite music, singing at the top of our lungs (sometimes off key) as we work. It is also a place where community leaders drop by for a visit - mingling with our team's furry friends as we talk about our next collaboration.  

In this work environment, everyone pursues their own version of excellence.  For some, it means shipping out products as fast as possible or applying the perfect clear coat on our jewelry. For others, it means honoring cultural aesthetics while setting up art for production or efficiently managing a supply chain that spans the globe. Regardless, this ace team deserves some recognition!

Here are the extraordinary people who make Eighth Generation so great!  

Serene Lawrence (Anishinaabe/Hopi), B.A.

Serene is the Senior Project Manager for Eighth Generation.  She grew up in St. Paul, Minnesota, and got her bachelor’s from The Evergreen State College. She is Sun Clan from the Hopi Nation in Arizona and an enrolled member of the Red Cliff Band of Lake Superior Chippewa (Ojibwe). Serene manages our company’s custom projects in collaboration with Native artists, Tribes, businesses and organizations across the country. She is a lifelong Jingle Dress Dancer that also enjoys beading, hiking, and listening to hip hop. She is also a dog mom to Toby, a 9-year-old Shetland Sheepdog.


Adriana Perrusquia (Yup'ik), B.A.

Adriana (Yup’ik and Mexican) is a Project Manager for Eighth Generation with a B.A. in Business Administration from the UW, where she was Chairwoman of First Nations. She grew up in the Seattle area, Alaska and Mexico. When she isn't advocating for mental health she is beading or sewing. Fun fact! She is a loyal member of the BTS army. 



Stephanie Masterman (Tlingit), B.A.

Stephanie is the Retail Manager for Eighth Generation and has been with the company for over four years. Stephanie (Sxhaalghen) is Alaska Native and belongs to the Tlingit Wooshkeetaan clan from the village of Hoonah. She is currently working toward her Bachelors degree at the University of Washington studying American Indian Studies, Arctic Studies, and International Relations. As Retail Manager, Stephanie oversees the operation of the retail store, ensuring that there is a welcoming, fun and educational experience. She loves being a part of the values-driven work Eighth Generation does to propel Native artists forward and bringing authentic Native art directly to the people.


Josh Swift (Salish Kootenai), M.A.

Josh is the Studio Manager for Eighth Generation with an M.A. in Theology & Culture from the Seattle School of Theology and Psychology. When he isn't busy in the studio collaborating with artists and other team members for production and shipping, he can be found outside hiking, climbing and trail running. 




Kim Kroeker, B.A.

Kim is the Product Development Lead for Eighth Generation. Originally from central Pennsylvania, Kim moved to Seattle after she graduated from college with a B.A. in Studio Art in 2015. She was hired as Eighth Generation's Graphic Design Intern in 2016 and has since held the positions of Graphic Design Lead and, most recently, Product Development Lead. Kim lives in West Seattle with her two cats and one long-suffering tomato plant. 


Natasha Rudolph, B.F.A./B.A.

Natasha is the Communications Specialist for Eighth Generation with a BFA in Visual Communications and a BA in English. She grew up in New Mexico and moved out to Seattle in 2017 to make a difference on a broader scale in topics and communities that matter to her. When she isn't engaging with customers she is volunteering her time and skill set as a Graphic Designer to non profit organizations across the country.


Lloyd H. Belmont Jr. (Suquamish)

Lloyd is a Studio Assistant for Eighth Generation. He has ancestral ties to Northwest Coastal Salish, Stol:o, Pinoy, French and Portuguese and is from the Bainbridge Island/Seattle area. When he isn't in the studio supporting and encouraging the crew to strive for excellence, he is involved with community activism and the Sacred Water Canoe Family.



Eric Alipio (Diné), B.A.

Eric is a Studio Associate for Eighth Generation. He is an enrolled member of the Navajo Nation and from California’s Bay Area. He moved to Seattle in 2016 to attend the University of Washington, where he earned his B.A. in English and Art History in the Spring of 2020. He is excited to be a part of Eighth Generation's team in encouraging and supporting all Inspired Natives across Indian Country.



Jasmine Frazier (Cree)

Jasmine is a Studio Assistant for Eighth Generation and is passionate about social justice. When she isn't engaging in causes that matter to her, you can find her writing poetry or learning how to skateboard.






Louie Gong (Nooksack), M.Ed

Louie is the CEO and Founder of Eighth Generation. An internationally recognized artist who started off by drawing on shoes. He founded Eighth Generation in 2008 to provide an ethical alternative to “Native-inspired” art and through its artist-centric approach and 100% Native designed products. Fun Fact! Louie's "abominations" (creatures he makes from office supplies, trash and random toy figures) can be found throughout our headquarters.